Collaborative Value-add Property Investment
Collaborative Value-add Property Investment
Collaborative Value-add Property Investment
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Who We Are

Loftliving is a boutique real estate firm, that pursues multistrategy value-add opportunities in Hong Kong. We co-invest alongside our individual and institutional partners.

Our platform targets properties that we can acquire or master lease, and reposition into a design-led concept that has the end user or community in mind.

We love seeing neighbourhoods and properties be converted from nothing, into something of substance. Our 10 year track record shows we’ve done this before, and we plan on doing it again.

logo
Who We Are

Loftliving is a boutique real estate firm, that pursues multistrategy value-add opportunities in Hong Kong. We co-invest alongside our individual and institutional partners.

Our platform targets properties that we can acquire or master lease, and reposition into a design-led concept that has the end user or community in mind.

We love seeing neighbourhoods and properties be converted from nothing, into something of substance. Our 10 year track record shows we’ve done this before, and we plan on doing it again.

Meet Our Team
Founder & Managing Partner
RAOUL PRELLER
Founder & Managing PartnerFounder & Managing Partner
Founder & Managing Partner
RAOUL PRELLER

Raoul found his calling in real estate, buying his first property just out of university.  He founded Loftliving in 2009, and has since led and managed over HK$200m in acquisitions and renovations, split across twenty residential, commercial, and industrial projects.

He spent 10-years working in the area of Prime Brokerage with international investment banks including Deutsche Bank, Royal Bank of Scotland, and Societe Generale.

Raoul was born in South Africa and gained a Bachelor of Business Science (Finance Honours) from the University of Cape Town, before settling in Hong Kong in 2004.

He is an active member and guest panelist of Hong Kong’s Urban Land Institute.  In his spare time, Raoul enjoys spending time with his Wife and leading a healthy lifestyle including travel, yoga, hiking, water sports, skiiing and tennis. 

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What We Do

Through well-defined strategies and disciplined underwriting, we aim to consistently generate superior risk-adjusted returns across business cycles.

We aim to capitalise on demographic and societal trends and combine a macro and micro approach to identify locations, concepts and individual assets with which to execute our strategy.

At our core, we employ institutional diligence and a collaborative entrepreneurial approach to design and execute investments that create value for our investors.

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Our 3-Step Process
1. Identifying

We identify value in the market, and find a way to capture it through our deal sourcing network.

2. Resourcing

Then we’ll pull together investors and the right resources to execute and operate the idea, including a disciplined approach to due diligence and underwriting.

3. Managing

Lastly, we’ll asset manage the deal through to the exit, focused on optimising the Equity Multiplier and IRR for investors.

Identifying

We identify value in the market, and find a way to capture it through our deal sourcing network.

Resourcing

Then we’ll pull together investors and the right resources to execute and operate the idea, including a disciplined approach to due diligence and underwriting.

Managing

Lastly, we’ll asset manage the deal through to the exit, focused on optimising the Equity Multiplier and IRR for investors.

What We Do

Through well-defined strategies and disciplined underwriting, we aim to consistently generate superior risk-adjusted returns across business cycles.

We aim to capitalise on demographic and societal trends and combine a macro and micro approach to identify locations, concepts and individual assets with which to execute our strategy.

At our core, we employ institutional diligence and a collaborative entrepreneurial approach to design and execute investments that create value for our investors.

logo
Our 3-Step Process
1. Identifying

We identify value in the market, and find a way to capture it through our deal sourcing network.

2. Resourcing

Then we’ll pull together investors and the right resources to execute and operate the idea, including a disciplined approach to due diligence and underwriting.

3. Managing

Lastly, we’ll asset manage the deal through to the exit, focused on optimising the Equity Multiplier and IRR for investors.

Identifying

We identify value in the market, and find a way to capture it through our deal sourcing network.

Resourcing

Then we’ll pull together investors and the right resources to execute and operate the idea, including a disciplined approach to due diligence and underwriting.

Managing

Lastly, we’ll asset manage the deal through to the exit, focused on optimising the Equity Multiplier and IRR for investors.

logo
Partners

We explore opportunities to align with proven third-party real estate owners, operators, investors and advisors, to pursue single asset and programmatic joint ventures.

We’re active across multiple sectors including Residential (long stay and co-living) and Industrial (workshops)

Real estate owners
Operators
Investors
Advisors

We seek owners looking to sell their property, or lease their property on a long term basis.

We partner with established operators in their respective sectors

We are always open to working with new sources of capital, big and small, from private individuals to institutions. Tailored investment solutions can be arranged for the investors’ profiles.

We aim to share information, resources, and compliment strengths with industry professionals who share our passion for real estate.

Real estate owners
Real estate owners
Operators
Operators
Investors
Investors
Advisors
Advisors
Partners
Real estate owners

We seek owners looking to sell their property, or lease their property on a long term basis.

Partners
Operators

We partner with established operators in their respective sectors

Partners
Investors

We are always open to working with new sources of capital, big and small, from private individuals to institutions. Tailored investment solutions can be arranged for the investors’ profiles.

Partners
Advisors

We aim to share information, resources, and compliment strengths with industry professionals who share our passion for real estate.

logo
Partners

We explore opportunities to align with proven third-party real estate owners, operators, investors and advisors, to pursue single asset and programmatic joint ventures.

We’re active across multiple sectors including Residential (long stay and co-living) and Industrial (workshops)

Real estate owners
Operators
Investors
Advisors

We seek owners looking to sell their property, or lease their property on a long term basis.

We partner with established operators in their respective sectors

We are always open to working with new sources of capital, big and small, from private individuals to institutions. Tailored investment solutions can be arranged for the investors’ profiles.

We aim to share information, resources, and compliment strengths with industry professionals who share our passion for real estate.

Real estate owners
Real estate owners
Operators
Operators
Investors
Investors
Advisors
Advisors
Partners
Real estate owners

We seek owners looking to sell their property, or lease their property on a long term basis.

Partners
Operators

We partner with established operators in their respective sectors

Partners
Investors

We are always open to working with new sources of capital, big and small, from private individuals to institutions. Tailored investment solutions can be arranged for the investors’ profiles.

Partners
Advisors

We aim to share information, resources, and compliment strengths with industry professionals who share our passion for real estate.

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Past Projects

We’ve focused on two sectors to date - Residential and Industrial - adding value through thoughtful renovations and subdivisions respectively.

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Past Projects

We’ve focused on two sectors to date - Residential and Industrial - adding value through thoughtful renovations and subdivisions respectively.

Single Unit Loft Style Apartments

A clear market gap was seized for well designed long stay accommodation, by creating a portfolio of living spaces in gentrifying neighbourhoods across Central and Western Districts.  We bought old units and repositioned them through loft-inspired renovations.

Industrial Workshops

Strong drivers of value were identified in the form of the infrastructural and logistics themes impacting the Tuen Mun district. The opportunity was to buy large industrial floor space and reposition into smaller subdivided workshops for lease, aimed at the SME sector.

logo
Past Projects

We’ve focused on two sectors to date - Residential and Industrial - adding value through thoughtful renovations and subdivisions respectively.

Single Unit Loft Style Apartments

A clear market gap was seized for well designed long stay accommodation, by creating a portfolio of living spaces in gentrifying neighbourhoods across Central and Western Districts.  We bought old units and repositioned them through loft-inspired renovations.

Industrial Workshops

Strong drivers of value were identified in the form of the infrastructural and logistics themes impacting the Tuen Mun district. The opportunity was to buy large industrial floor space and reposition into smaller subdivided workshops for lease, aimed at the SME sector.

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Contact Us
You can leave a message using the contact form below.

This question is for testing whether or not you are a human visitor and to prevent automated spam submissions.

E-mail

raoul@loftliving.com.hk

 

Address

Loft 3, Tribeca Place, 2 Ping Lan Street, Ap Lei Chau, Hong Kong

logo
Contact Us
You can leave a message using the contact form below.

This question is for testing whether or not you are a human visitor and to prevent automated spam submissions.

E-mail

raoul@loftliving.com.hk

 

Address

Loft 3, Tribeca Place, 2 Ping Lan Street, Ap Lei Chau, Hong Kong